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1. What personal data we collect and how do we use it?
We use the collected personal data when you visit our web applications to manage and meet with your service and information requests, to make our products and services as effective as possible, and to protect our IT systems from attacks and other illegal activities.
To communicate with you:
Data Processing Purpose | Type of Personal Data | Legal Basis for Processing |
To fulfill requests or service appointments you make to us, including test drives, and after-sale service (via our website appointment page, email or our call centre) | Your contact information, including your name, your postcode, your phone number, your email address, appointment date and time. (note: we may contact you to confirm your booking or request) | Performance of a contract with you or necessary in order to take steps at your request prior to entering into a contract |
To respond to any feedback, requests, questions, or complaints you may have regarding our products and services (in person, online, telephone, email, our call centre, etc.) |
Your contact information, including your name, your phone number, and your email address Communication and interactions information, including your request details |
Performance of a contract with you or necessary in order to take steps at your request prior to entering into a contract |
To participate in surveys or our offline event about your experience with our products and services | Your contact information, including your name Survey or feedback details |
Necessary for our legitimate interests: to understand, analyze and improve customer experience |
To realize our product functions and services, and to understand and improve our products and services:
Data Processing Purpose | Type of Personal Data | Legal Basis for Processing |
To diagnose and repair your vehicle, and provide assistance with claims, maintenance and parts replaced | Vehicle Identification Number (VIN), engine number Information generated by the vehicle Information related to how the vehicle is used and operated Order information |
Necessary for our legitimate interests as well as to fulfil our legal obligations, such as conducting safety-related recalls. |
To understand and analyze website UI behavior and usage, so as to improve our services |
Analytics data (aggregated data on UI behavior, usage and analytics of website. |
Necessary for our legitimate interests: to understand, analyze and improve customer experience Where you have provided your consent (website cookies) |
Other circumstances:
Data Processing Purpose | Type of Personal Data | Legal Basis for Processing |
To demonstrate compliance with regulatory requirements | Contact information Vehicle information |
Necessary to comply with a legal obligation |
2. What third-party services do we use?
In order to provide you with better service, we may entrust a cooperative third party to process your personal data. We are not responsible for the collection or use of personal data by third party services, and we recommend that you read the applicable terms and conditions (and any relevant privacy statements/policy/notice) carefully before using such services, and make your own choice after ensuring that you fully understand the rules governing process of your personal data. If you have any questions about the process of your personal data by a specific third party, please contact that third party directly. The table below provides information on the third parties we might engage for the processing of your personal data, if any:
Third-Party Service | Purpose and Use | Link to Third-Party’s Privacy Policy |
Google Analytics | Purpose: Google Analytics is used to track and analyze user behavior on our website. This includes collecting data on page views, session duration, bounce rates, traffic sources, and user interactions. Data Collected: Google Analytics collects information such as IP addresses, device information, browser type, location data, and usage patterns. Usage: The data collected helps us understand how users interact with our website, assess the performance of our content and features, and make improvements to enhance the user experience. The data may also be used for reporting and analysis. |
https://policies.google.com/technologies/partner-sites https://marketingplatform.google.com/about/analytics/terms/us/ |
3. With whom will we share this data?
Categories of providers | Type of Personal Data |
Authorized retailer(s) (and its sub-processors) | Personal data is transferred to authorized retailer(s) for the purpose of communication and administration of the handover of cars (if applicable). |
Marketing and advertising suppliers | To assist, operate and fulfil services with marketing services or with digital advertising. |
Cloud service providers |
To enhance vehicle function and provide cloud service. |
4.How do we transfer your data outside the EU?
5. What rights do you have in relation to your personal data?
6. How long do we retain your data?
We retain data related to our provided services in accordance with legal obligations. If you are a customer, we will keep your data for the duration of any contractual relationship you have with us, and, where permitted, beyond the end of that relationship for as long as necessary to fulfil the purposes set out in this Privacy Statement.
7. How do we protect your data?
8. Privacy of children
9. How can you contact us and make a request?
10. How will we update this Privacy Statement?